STORY

Born at a mile-high where the Rocky Mountains meet the plains in Boulder, WYLD1 was shaped from the active Colorado lifestyle. We design the planet’s best versatile sustainable apparel with supernatural performance and comfort for sport and life.

WYLD1 was launched by a close group of free-spirited friends who have a shared passion for golf, outdoor sports, adventure and nature. Every brand starts with a problem. The brands we wore were disconnected with our diverse active lives and their sustainable offerings made clear compromises on performance, comfort and style.  

We hand select the world's finest planet-friendly materials with remarkable performance properties and blend them using cutting-edge fabric science. We field test and refine our designs to ensure they perform in sport and comfortably transition for life.   

We operate a direct-to-consumer model that allows us to develop custom innovative fabrics and work with the best production houses around the world but not pass along the unnecessary mark-ups that traditional brands need to sell through retail. 

Live it up!

WYLD1

WILD: living in a natural state

Y: great things never come from conformity

1: be a person who is real, rare and refreshing

IGNITE YOUR WYLD

Say yes to disturbing your comfort zone. If you never try, you'll never know.

LIVE WITH MERAKI

Do something with all your being, with passion, putting all your heart and soul into it.

A BETTER FUTURE

If you want to create a better future, change it. Commit to a purpose, be brave and stay true.

community

By teaming with WYLD1 you are choosing to join a community of people who say yes to the calling of life. Yes to new experiences. Yes to enjoying time with your friends and family. Yes to sports. Yes to protecting our outdoor playground.

JOURNALS

SEEK ADVENTURE

HAVE FUN